Put that jacket back on, it’s not what it sounds like! Selling naked is getting into the meeting, presenting value, and teaching right off the bat. Here’s how we…
When it comes to creative endeavors, buyers often look at the transaction as though they’re just buying the painting or the design or the article, the website, or the application. That isn’t explicitly true – what they’re really paying for is your time and your expertise.
Positive option: When you always get approval on every single thing, every single time that request is made, and you have an initial scope of work document, you’ll almost never run into major scope creep issues.
Negative option: If it wasn’t in your contract, now the client’s upset, because they feel like they’re not getting what they’re paying for, and you’re upset because you feel like you’re working too hard for the amount of money that you’re making.
I had the opportunity today to meet with an old friend of mine, also an avid BrainLeaf user about his sales process. He wanted to know about my sales process, because he was getting tons of leads coming in, but he was having a hard time closing them. The Needs, The Problem, & The Value […]
Some of the largest sales I’ve ever closed are due to following up over the course of years.
The reason for pitching this again now rather than later is that right now they feel the pain.
A Proposal And An SOW Are Not The Same Thing! So many design, marketing, and even web development agencies do not have a clear understanding of a project scope of work vs. a project proposal. Many companies include only one of these in their pitch or never get enough information together to complete both. Others […]
Winning Bids on Projects Often Means the Difference Between Profit and Failure Because of the sheer importance of project proposals, a huge market has developed, providing many options for proposal management software. PandaDoc is one of the biggest, and it’s a great tool, but it’s not ideal for all businesses. A lot of companies searching […]
Whether you’re running a web design agency, a development outsourcing company or a digital marketing business, a profitable digital agency is the only kind worth having. So often digital agencies experience an influx of new projects followed by a lull in sales. These ups and downs make it all the more important to build up […]
Grow your blog and managing content effectively is so vital it can make or break your success. Effectively increasing your online presence is a big undertaking and having the fantastic content that gets seen by your target audience is critical. You want to get it right and having the right tools can make all the […]